Google agrees to delete users’ Incognito browsing data

Google Incognito browsing

(Daily Point) — Google, in response to a legal settlement proposal, has agreed to modify its handling of user data, following allegations of privacy violations.

This settlement stems from a lawsuit filed against Google in the US in 2020, asserting that the company was not upholding users’ privacy, even during private browsing sessions.

According to the proposed settlement, Google will erase billions of records of user activity and agree to specific restrictions on its tracking capabilities. Despite denying any wrongdoing, Google expresses its endorsement of the settlement.

These adjustments will not solely impact US users but will extend globally. Recently, Google clarified its stance on data tracking in “Incognito” mode after facing legal scrutiny.

Although Google will cease retaining users’ browsing history on their devices, it will continue to collect certain data. Additionally, Google has tested a new feature for its Chrome browser that obstructs third-party cookies, even in incognito mode, which will be active for the next five years under the settlement terms.

As part of the agreement, Google will purge a significant volume of files containing private browsing history from its servers. However, Google has opted not to provide monetary compensation to users, contending that the lawsuit lacks sufficient merit. Instead, the emphasis will be on eliminating outdated technical data unassociated with specific individuals.

Despite these adjustments, Google may encounter further legal challenges concerning privacy matters, potentially resulting in financial penalties or other repercussions.

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